Health
Just the facts, or more detail? To battle vaccine hesitancy, the messaging has to be just right – SBS News
ANALYSIS: With some studies showing vaccine hesitancy is on the rise in Australia, new research comparing French and Australian immunisation strategies suggests…
As Australias COVID-19 vaccine roll-out commences, all eyes are on the governments communication strategy – particularly with some studies finding vaccine hesitancy is on the rise in the country.
Our new study arrives at an opportune time. We analysed the public communication strategies that two countries – Australia and France – previously used to promote childhood immunisation. We sought to gauge what they did right and where they fell short.
Communication campaigns are one of several tools governments…
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