Online reviews could be harming your business – Sydney Morning Herald

It requires barely any effort for current and former staff to jump online and leave not just a rating but a comment about their employer. No matter how nasty. So I was curious recently to see how colleagues of mine in the past had rated the two employers at which I was employed the longest. The contrast was surprising. And not only because they were so different.
It was surprising primarily because my experiences were completely antithetical to the sentiments expressed on these popular review sites….

Click here to view the original article.