Lorna Jane’s virus-killing clothes claims false, experts say

The Australian Competition and Consumer Commission has asked the Federal Court to order Brisbane-based Lorna Jane Pty Ltd, and its director and founder Lorna Jane Clarkson, to pay a fine for misleading women to buy their brand thinking they would be given greater protection during the pandemic.Roger Traves QC, counsel for the ACCC, told the first court mention of the case in Brisbane yesterday that the case against the retailer was a very simple one with “nothing tricky” about it.The ACCC alleges…



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