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Farewell lockdown beards: Shaver Shop sales soar as office trims return – Sydney Morning Herald

ASX-listed retailer Shaver Shop is banking on a widespread return to the office to help maintain its soaring profit and sales figures.

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“COVID came along, barbers and hairdressers started to close, and people started to think ‘hang on a second, how do I get this look that I want’?” he said.
“So they started doing it themselves, which lent itself to us getting a bit of a kicker.”
Shaver Shop’s sales rallied all throughout 2020, which Mr Fox has attributed in part to the growth and cultivation of many ‘lockdown beards’, however, the executive expects demand for his products to stay strong even as workers settle back into office life.

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