Melbourne Bitter Has Unveiled Another New Line of Merch for Your Summer Wardrobe – Concrete Playground

Thought there was room in this town for just one retro-inspired line of Melbourne beer merch? Well, think again. VB has been dropping different collections and items over the past couple of years years, including Christmas sweaters and swimwear — and, after first releasing some sweet new merchandise of its own back in 2018, too, Melbourne Bitter has just announced its latest range.

Once again, it’s a collaboration with fuss-free menswear label Mr Simple. And once again, it’s taking its cues from history. This time around, the collection draws upon Melbourne Bitter’s archive, with four different graphics on offer.

Melbourne Bitter’s reputation as a hipster sip of choice should give you some idea of the vibe of…