Technology
Aussie social media start-up taps global investors for $15m – The Australian Financial Review
Linktree, an Aussie start-up that lets people link all their online accounts together, has banked a big first funding round.
“We added bit by bit, solved problems and really tested it, rather than trying to move too quickly and use marketing to drive growth in a way that wouldn’t have been sustainable.”
Today, Linktree has become a feature of choice in the Instagram bios of everyone from singer Selena Gomez to the Sydney Dance Company, for aggregating various web links, e-commerce stores and social media platforms in one location.
AirTree Ventures investment partner John Henderson said he was impressed by the simplicity…
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