Business
The shocking reason KitKat is changing its logo – Yahoo News Australia
The iconic brand’s new logo serves as a stark reminder to Australians.
Iconic chocolate brand KitKat will be changing the logo on a line of its limited edition treats in the name of research that revealed a shocking statistic about Australian consumers.
As part of its Give the Planet a Break campaign, KitKat will temporarily change its logo to the recycling symbol after it uncovered that nearly half the population dont know how to recycle properly.
The research, commissioned by the chocolate brand, found that while 80 per cent of surveyed Australians wanted to recycle,…
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