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In-App Revenues Swell – channelnews – ChannelNews
SAN FRANCISCO: Consumer spending within mobile apps surged in Q3, according to app analytics outfit Sensor Tower. App revenues hit US$29.3 billion in the period…
SAN FRANCISCO: Consumer spending within mobile apps surged in Q3, according to app analytics outfit Sensor Tower. App revenues hit US$29.3 billion in the period, up 32 percent year-on-year.
Roughly two-thirds of all in-app economic activity came from Apples App Store, with the remaining third belonging to the Google Play Store.
The latest report shows spending on Google Play apps growing at a faster pace 33.8 percent, compared to iOS with 31 percent respectively.
Sensor Tower said nearly two-…
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