Sport
Media rights expert urges CA to negotiate after ‘line in the sand’ moment – Sydney Morning Herald
Leading TV rights expert says there has been a “significant” drop in the sport’s broadcast value.
Those in the game have believed Seven has played a more aggressive game in public than they have in talks behind the scenes.
Seven has been on the front foot publicly throughout the saga but are now tight-lipped, believing the ball is firmly in CA’s court.
The debt-laden network paid only a part of the $25 million instalment it was due to provide to CA on Tuesday, effectively valuing the free-to-air rights at a quarter of their $82 million annual value.
Warburton wants CA to appoint an indepe…
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