Technology
3D audio could be the next big podcast trend – The Verge
Podcast companies are using different audio techniques to differentiate themselves. The iHeartPodcast Network is launching a slate of binaural audio-recorded shows,…
Photo by Amelia Holowaty Krales / The Verge
Companies looking to make a name in podcasting have mostly done so by spending lots of money on flashy names, big acquisitions, and valuable content libraries. But increasingly, the audio itself, and the recording techniques used to capture it, are becoming the selling point.
Today, iHeart Media announced that its investing in binaural audio, also known as 3D audio, which effectively places listeners in the room of a recording and makes them feel like…
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